PROFESSIONAL IMAGE

More Than Just a Sign!

• Projecting a professional first impression is key to attracting serious buyers! Especially if a buyer is not familiar with the buying process.
• Canada's Choice® signs immediately instill confidence in buyers! Conducting the sale of your home in a professional manner is critical for attracting serious buyers.
• Professional third-party signs reinforce corporate assistance. This assures local and out-of-town buyers that they have access to all the professional (non-owner related) support services such as mortgage prequalification / mortgage financing and purchase contract assistance.
• We also make available a wide variety of stock "rider" signs such as "Open Sunday", "Swimming Pool", "Waterfront", "2-Family" etc. These signs help buyers immediately identify with your home's special features.

Logo and Open House Signs

• Research proves that holding frequent "Open House" showings is an important marketing strategy in attracting interested buyers!
• These professionally designed Open House signs attract and guide buyers looking for homes in your area.
• Holding frequent Open House showings is key to your success because buyers want an easy, professional way to view your home's curb appeal and features without having to make a private appointment.

Training

Canada's Choice® and America's Choice® are committed to providing the home seller with the best services available. We want the sale of your home to be another success story!

To insure your success, one of our professionally trained consultants will thoroughly discuss the process of selling your home and answer any questions / diminish any concerns you may have about simply showing your own property, because that's all you have to do!

Remember, we are with you every step of the way until SOLD! *** Training available only where we have local offices

Topics Discussed

• Effective strategies for dealing with telephone inquiries, including methods for booking private showings and effective districution of Buyer's Guides.
• Preparing your home for viewing
• The art of showing your home and presenting a positive attitude to potential buyers
• Determining a competitive selling price
• Conducting a professional Open House
• Receiving a contract to purchase, reviewing it and knowing what to do with the purchase offer thereafter
• Effective advertising
• Dealing with unwanted solicitation from real estate agents / brokers

BUYER'S GUIDES

Feature Information -- Easy to Follow!

• Custom designed, for your home! 2-color professional feature brochures make a lasting impression and stand out from the traditional one-page real estate feature page.
• All the important feature information, room dimensions, and technical information in an easy to read, easy reference format complete with a picture of your home.
• The Buyer's Buides also contain the information your buyer will need and want when it's time to be prequalified before making an offer to purchase your property through our professional assistacne programs. It's that easy!
• All you do is show your home with pride. The Buyer's Guide will continue to provide that lasting memory of your home.

HOME INFO LINE

Features By Phone*

• Convenient direct public access to the features of your home 24 hours a day, 7 days a week, it's that easy! Brought to you by the industry leader in Owner Assisted marketing -- Canada's Choice©.
• Buyers can conveniently listen to feature information and match your home's features to the ones they want giving you more qualified calls!
• Potential buyers are not confronted by proving questions, i.e.: "Do you have a home to sell?", "What's your phone number?", "Where do you live?" etc. Buyers get the information they want to make a buying decision. NO HASSLE -- Guaranteed!

*Please note: Not all franchises offer Home Info Line services.

PRICING

Because Price is Paramount!

• While most people have a good idea of the value of their home, your asking price will determine how long your home takes to attract and produce an offer. Buyers are extremely price-educated, which means they shop price far more extensively these days.
• The "Know Your Competition Worksheet" assures you that you have a set a realistic asking price for your property because your asing price will determine if you get an offer or not!
• Buyers will surely want to know what your competition is asking down the street or around the corner. Having this information available will also help you to set a realistic asking price and to get you the offer, not your competition.
• Professional preferred rate appraisal services are aso available throught Canada's Choice© to assist you in determining and setting a competitive asking price for your property.
• While real estate agents may overprice your home to get your listing, your home will not sell and you will eventually have to reduce -- your time and equity!
• Be consumer smart: remember, an Appraiser has nothing to gain (commission) from pricing your home higher or lower. Appraisers are professionals in "market value" pricing. That's why banks and mortgage companies rely on and use professional Appraisers, not an agent's market analysis which is only a fancy term for their "OPINION"!

MORTGAGE SERVICES

Buyer Prequalification

• You need to now that your potential buyer is financially prequalified to transact the purchase of your home -- or you may otherwise be wasting your time dealing with the "dreamer".
• More importantly, you do not want to take your home off the market for extended periods of time just to find out there is "NO DEAL". This is disappointing and wastes valuable time, and you may lose the home you want.
• At Canada's Choice© we want to insure that you are dealing with a "qualified" buyer. That's why your buyer has access to no charge mortgage prequalification services by a qualified mortgage professional
• Because of the vast amount of mortgage options available today, it is virtually impossible for the real estate agent to keep informed of all these options, potentially failing to prequalify a buyer properly.
• These services are also extended to you as well to assist you in purchasing your next home.

ADDITIONAL SUPPORT SERVICES

Contract Preparation and Title Services

• Where we have local offices, Canada's Choice® provides you with a system to obtain purchase contract preparation.
• Where we have offices, Canada's Choice® sets you up with a title company and/or lawyer that will provide all of the necessary services for a smooth, hassle-free closing

INTERNET ----> 9 COLOR PICTURES BRING YOUR HOME TO LIFE!

• We advertise our site so buyers know where to find your home

• We advertise our site in real estate magazines so buyers know to continuously look at our site to find your home

• Instantly reach buyers who have requested to be notified of a home like yours. Our system will send automatic e-mail notification of the availability of your home to those people whose criteria match those of your home!

YOUR NEXT HOME MAGAZINE

• A photo of your home with its most appealing features is included in Your Next Home

• You may purchase a feature home on the front cover or a full, half or quarter page color spread in the magazine to really stand out

NEWSPAPER ADVERTISING

• Where we have local offices, we have packages that may include PICTURE advertisements of your home within the highly visible and attractive Canada's Choice DISPLAY space advertisements in local newspaper real estate sections Wow!
• reach tens of thousands of buyers on a Saturday. Combine that with an Open House on Sunday (the Open House schedule is right on our internet site). Watch the results

** Contact your local Canada's Choice® office to find out which advertising sources are utilized***

Even if you don't have a local Canada's Choice® or America's Choice® in your area, call us at 1-800-831-2493 or click here to send e-mail We have programs for every Town, City or State in the United States & Niagara Region, Ontario Canada.